BIA/Kelsey is the leading provider of strategic research and analysis, data and competitive metrics on Yellow Pages, electronic directories and local media.

We help companies that have a stake in the converging local media markets of Yellow Pages, electronic directories and local online commerce to understand their challenges and opportunities.

Our products and services are designed to provide clients the market intelligence they need in the form, and at the time, that matches their requirements.

• Continuous Advisory Services (CAS). The annual engagement structure of the CAS enables clients to enjoy ongoing direct access to BIA/Kelsey’s most current research, expert analysis of emerging trends, and evaluation of quantitative and qualitative data. Our CAS practices focus on the directory business through The Kelsey Report®: Print & Internet Yellow Pages, the converging markets of search-based marketing and online directories through Interactive Local Media: Mobile, Social & Video, the evolving classifieds industry through Marketplaces: Verticals, Classifieds & E-Commerce, the mobile local advertising opportunity through Mobile Local Media: Mobile Web and Content Delivery and local broadcast trends and technologies through Digital Strategies for Broadcasting: Transforming Local TV and Radio. Our CAS clients include print and electronic Yellow Pages, search engines, search engines, local broadcasters, city guides, vertical industry players, newspapers and other local media and companies focused on local advertising.
• Consulting Services. BIA/Kelsey offers proprietary consulting services for companies seeking specific intelligence related to their business objectives and the markets we cover.
• Publications. BIA/Kelsey also offers publicly available online content that provides timely reporting and analysis of industry developments. The Local Media Blog is a terrific daily read for those who are interested in our analysts’ opinions on the most recent industry happenings. Chief Executive Outlook is a monthly brief by BIA/Kelsey President Neal Polachek. Each edition focuses on a single topic or trend. Readers are encouraged to weigh in on the subject at hand through a monthly reader poll.